18+ app, contact list, material, membership, site. Content warning for the blog,, model portfolio, website generally: assault, discrimination, nudity, profanity.
Time & Location
Aug 22, 2022, 6:00 PM – 7:00 PM CDT
Zoom
About the event
Why do visitors, sales, and amount of purchase(s) contribute to revenue?
We are gonna apply Common Thread Collective's profitability formula to every aspect of the music industry: Revenue = Visitors X Conversion Rate X Average Order Value.
Rough Schedule:
Roles & Functions of Music Business (10 to 15 min)
1. Artist Manager
2. Tour Manager
3. Record label
4. Publishing
5. Marketing
6. Attorneys
Record Labels (15 to 20 min)
- What makes a good or bad record label?
- What do record labels look for in artists?
- Studios, production, & distribution
- How record labels are structured
- Intermediaries in music business
- Managing intellectual property
- Understanding copyright law
- How do record deals work?
- What is an advance?
- Company culture
- Music publishing
- Show promotion
- Planning tours
Marketing (10 to 15 min)
- What to look for from a marketing agency
- How marketing agencies qualify leads
- The role of social media
- Content creation
Questions/Overflow time (5 to 25 min)
Schedule
10 minutesRoles and Functions of Music Business
20 minutesRecord Labels