Organic Marketing Curriculum Fall 2026
For people who want to do marketing or improve sales, but are not interested in investing in paid ads at this time.
This program was made for when you start doing paid advertising, but there is a lot of info in here about issues such as pricing that I feel is helpful for a baseline when beginning organic marketing (plus tips for profitability if you do decide to do paid ads in the future).
https://www.noladeafchild.com/challenge-page/open-source-marketing
For understanding not just how to price, but also how to articulate your value. https://www.noladeafchild.com/challenge-page/mastering-strategic-pricing-foundations-and-roi
Retaining buyers and encouraging more visitors to buy https://www.noladeafchild.com/challenge-page/customer-loyalty-lead-nurturing-strategies
Overcoming periods of slow or no sales with marketing strategies https://www.noladeafchild.com/challenge-page/business-cycle-mastery-from-famine-to-feast
Enticing visitors from the past to revisit and buy https://www.noladeafchild.com/challenge-page/lead-re-engagement-the-authority-playbook
Encouraging people to take more actions with you (like buying from you) https://www.noladeafchild.com/challenge-page/conversion-rate-optimization-data-driven-growth
Setting up systems to help you manage your sales and customers to follow through and track tasks https://www.noladeafchild.com/challenge-page/lead-management-and-sales-automation-systems
Using back end keywords and code to get found even more online https://www.noladeafchild.com/challenge-page/advanced-seo-structured-data-ai-optimization